Artist Management

WHAT WE DO:
Price Attractions has been a leader in the Artist Management, Concert Management, Music, Entertainment and Performing Arts Industries since 1984 providing direct marketing services to emerging and highly-credentialed classical, jazz, dance, cross-over, country, western, folk, new-age and film artists. Our roster includes some of the most-accomplished and awarded artists performing today. More than just traditional artist representation services, Premium Management delivers super-targeted direct marketing to concert presenters and performing arts organizations who engage performing artists. Our marketing staff makes approximately 3500-4000 calls each month to decision-makers who buy talent. Our clients receive highly-individualized targeted marketing that focuses on branding and getting them much-needed considering from performing arts presenters who will be engaging artists in the future. When interest is expressed our managers take over the lead and work to establish a relationship between the presenter and artist. Contract mediation is provided by our management staff. We also offer various marketing services as well as patron marketing, public relations, advertising, fundraising, audience development, general artist management, PRPRadioOne and Price Attractions Music Television.

ABOUT FOUNDER JACK PRICE:
The indomitable Jack Price started Price Attractions in 1984 in response to his own career as an internationally renowned and celebrated concert pianist. Jack took on the role as manager for pianist Dickran Atamian who knew the toils of self-management would require a ubiquitous trade name. After taking over Atamian’s career, (a career that began with winning 1st prize at the 50th Anniversary Naumburg Competitions in New York City, a landmark Carnegie Hall Recital, the first-ever digital piano recording release on RCA and incidentally, performing the only triple world-premiere [Carnegie Hall, RCA and PBS] in musical history of a major musical cornerstone work, the solo piano version of “The Rite of Spring”) Jack was successful in garnering hundreds of orchestral engagements and two commercial recordings on Delos for Atamian. His relentless and persuasive management style (evident in his playing) soon attracted other artists, mainly music directors, who also wanted a more assertive manager. Since retiring from the concert stage, Jack Price and Price Attractions have both become synonymous with hands on and highly-personalized artist management. Jack stresses to his clients the importance of market branding and developing distinct career milestones that set artists apart from the crowd.

James Harwood is the Founder and President of Harwood Management Group Incorporated, a diversified arts management organization encompassing multiple aspects of the performing arts industry. At present, the primary focus of the company is building and managing the careers of a roster of some sixty singers, conductors and stage directors. Since its inception, Harwood Management has made a point of working in conjunction with agents from other countries to help procure engagements for its artists. Other areas of endeavor include private career development consultations, master classes, and seminars. The rapid growth of Harwood Management can be attributed to innovative techniques, creative marketing and the ability to attract talented artists.

Gregory Sheppard, founder of Gregory Sheppard Artist Management, has been heard in opera, concert and recital throughout the United States and in Canada and Europe. He began his career nearly thirty years ago in his debut with Syracuse Opera and since that time has been heard with New York City Opera, Orlando Opera, Dayton Opera, Chattanooga Opera, Opera Memphis, Opera Ebony, Lake George Opera, Western Opera Theater, Metropolitan Opera Education, Glimmerglass Opera and countless others. His orchestral appearances have included Orchestra of St. Luke's, Syracuse Symphony, New Haven Symphony, Sioux City Symphony, Denver Symphony, Western NY Chamber Orchestra, Cayuga Chamber Orchestra, Bowdoin Festival Orchestra among others. Mr. Sheppard's honors and awards include a Metropolitan Opera National Council Award and study grant, Friday Music Clubs Award, Syracuse Opera Artist of the Year, Syracuse University Faculty Award, Jan Peerce Scholarship, and a Sullivan Foundation Award. European credits include Savonlinna Opera, Munchener Bienalle Festspiel, I Solisti di Roma.